SEO Link Building Services for Law Firms

White Hat Link Building Services to boost your firm in Search Engine Results.

Link Building Services

Creating high-quality backlinks from 3rd party websites that link back to your website and, more importantly, to your firm’s important service pages is an incremental part of building a robust and highly impactful SEO strategy. 

Like our SEO for law firms service, our link building service is one of our most popular products, and we have years of experience doing this for our clients, driving their firms in some cases from page 10 on Google to page 1 for the keywords that are of relevance to them. 

What is Link Building?

Link building is one of the most important components of a robust and high impact SEO strategy. It is all about reinforcing your website, service pages and their keywords across the internet by posting relevant content on 3rd party websites that link back to your site. 

If this is done effectively, your website and its service pages will rise the ranks in the search engines for the relevant keywords they deserve to show for. However, there is a lot to consider when implementing this kind of strategy for your business. Firstly, it is worth mentioning that there are many agencies out there that carry out link building processes using spammy and unsafe tactics which can run the risk of getting your firm’s website penalised and shadow-banned on search engines. This is called Black Hat SEO and is not something we practice with our expertise. 

We Use the Safest Link Building Practices

Our link building service cuts no corners and is 100% White Hat, which means that we use the safest practices by identifing the best sites for your content related to your firm to appear on. Moreover, we personally write every single piece of the content that will be distributed and posted to these 3rd party sites that link back to yours.

Once this has been achieved, search engines will understand that other sites are talking about your site by linking back to you. Over time, they will reward you by pushing you up the rankings and to an eventual page 1 position if your strategy is consistent and the sites that you are approaching have good traffic flows. 

When you implement a great link building strategy into your overall SEO strategy, the benefits are endless. We have increased traffic to our client’s websites x4 in short periods of time by doing this. 

What Can Your Law Firm Expect from Our Link Building Services?

Here is what you can expect in 3-6 months if you choose to hire u

Link Building FAQs

Generally, any website can benefit from link building. Quality backlinks will not only increase traffic to a website but also increase the authority and trustworthiness of a site. As a result, a website receiving backlinks from other trustworthy websites gets a higher ranking on search engine result pages. So, whether you have a business website or just a simple blog, link building services will be crucial for SEO and will portray you as a trustworthy contributor/player who commands significant influence in your niche.

Yes, if you have some relevant experience, you can do link building for your website yourself. Alternatively, you can choose to learn how to go about it if it is something you’re doing for the first time. However, learning how to develop and implement effective link building strategies can be quite a complex process, and you might take an extended period of time before you perfect the skill. If you don’t want to take such a lengthy route, consider hiring an SEO expert agency such as Solicitors Marketing.

At Solicitors Marketing, we only use White Hat link building strategies, among other SEO tactics, to make your website more visible to more prospective clients online.  

White Hat link building is an SEO approach that involves interspersing links to quality website content, bolstering the SEO value of a web page. It aims at offering long-term website visibility results as links built on various sources around the World Wide Web to your website are long-standing as well as relevant and helpful to your target audience. That’s contrary to spam-oriented black hat link building tactics, which just focus on driving traffic to a website without adding any value to the user experience, thus delivering very short-term results.

Generally, our link building strategy mix varies from one website to another, depending on our initial evaluation of a website. Generally, we apply different white hack strategies that result in links that will be loved by search engines. Our range of link building strategies includes guest-posting with quality and relevant content, broken link building, unlinked brand mentions, the skyscraper technique, reverse engineering competitors’ links, and publishing high-quality content.

Yes, we do. After creating the quality links, we give the links a few weeks and then measure the results generated by each link campaign. The analysis gives us crucial insights into what’s working and what needs to be adjusted. We collaborate with our clients in improving the campaigns and tweaking some link building tactics where necessary.

The answer to this question is dependent on the kind of tactics you’re employing to build links. If you’re using legitimate, search engine-friendly White Hat tactics (like what we do at Solicitors Marketing), rest assured that your website will never be penalised by search engines or banned from search results. However, with unethical, Black Hat techniques such as paid links, keyword stuffing or cloaking, it may be a matter of time before your website gets penalised and could get blocked from search results.

Client reviews

A great law firm marketing service by Armen and his team. I have only good things to say about them. They helped set up some PPC ad campaigns and also with our SEO. Thanks for your help.
Chloe Hsu
Chloe Hsu
12:51 04 May 22
They built us a great website and created our online marketing strategy. We definitely have gotten some good results from their work. They deliver what they say.
Ana Nogueira
Ana Nogueira
15:48 04 Apr 22
They really gave us some fantastic insights and helped with our law firm marketing. We are very pleased with the results.
Professionally, these guys are really up to par and have always delivered on time whenever I've needed it the most.When it comes to SEO, I was quite surprised on how well they knew their stuff. True professionals and I would highly recommend them for anyone looking for great content or SEO related work.
Aneesh Medina
Aneesh Medina
12:30 17 Feb 22
A great service from beginning to end. They are a skilled team of legal content writers who are very easy to work with.
Kit O'Conor
Kit O'Conor
12:24 09 Feb 22
A really excellent service! Thanks for your help with our SEO and Google My Business. We will be back.
Jasmien Decaluwe
Jasmien Decaluwe
14:01 20 Jan 22


We are ready to discuss your law firm’s digital marketing needs. Let’s dive in.